Models of Identity LAB, is a design showcase and a stage made to bring you ideas and guidelines for your web projects and digital properties.
What used to be a one-way static medium has evolved into a rich, interactive experience. Watch a video where UX takes a critical role in web application design.
MOI Develops strategic multimedia projects maximizing user engagement, conversions and visibility over the internet, providing solutions in UX, UI, website planning, design and production, application interface, digital marketing media, B2B & B2C communications, SEO, e-commerce, content management, graphic design and online video.
Beyond creativity, the logistics of a high converting, user centered design strategy define each step in our agile workflow. MOI has a solid, 12+ of experience in a wide set of industries and relevant Internet areas including advertising, marketing, web & software development, social networks, e-commerce, real estate and most recently, financial web applications.
This handbook and action guide combines real industry experience and research with examples to deliver a guide every professional UX/UI and Multimedia designer needs. This read offers a trans formative strategy and recipe for testing ideas that works whether you’re at a startup or a large organization.Print -or- Use on any Device
User experience design defines how a person feels when interfacing with a system. The system could be a website, a web application or desktop software and, in modern contexts, is generally denoted by some form of human-computer interaction.
A multimedia system is the use of more than one kind of media to deliver content and functionality. Web sites and applications can involve multimedia components. As well as different media items, a multimedia rich application will normally involve enhanced user interaction. Multimedia items include video, audio, animation, text and programming.
Innovative solutions for the most complex marketing problems and use a highly creative approach to marketing and advertising that will get measurable results. We can help ensure your business prospects respond to your organization’s identity positively.
Creating powerful, meaningful and engaging copy that triggers behaviours in consumers. An ideal content strategy is a confluence of content creation, deployment and content marketing techniques and is ultimately aimed at enhancing the user experience in all possible ways.
Knowing about what should never change and what should be open for exploration.
Placing the user in the lead position of your web projects and services.
Educating, engaging and exciting your audience about your projects, company and solutions.
Evolving to fulfill new requirements taking advantage of new technologies as appropriate.
New design approaches and tools with the aim to improve user – product interaction.
Design focused on business performance and implemented across the information lifecycle.
Engagement and retention based in practices that keep users focused in your content.
Making sure your design reaches viewers and your story lives in multiple formats and places.
Main beneficiaries of our knowledge and solutions
Creation of functional web prototypes, page flows, use cases, personas, mockups, interfaces, web components, web content, graphics
Digital product strategy, Email marketing, video marketing, creative ads, corporate design, social media design, youtube, analytics, SEO, SEM
Production of e-learning solutions, tutorials, explainers, presentation design, courseware, podcasts, screencasts
Design of game assets, interactive video, trailers, motion design, graphics, 2d animation